Stephen Robbins
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Patrick de Pelsmacker
Maggie Geuens
Stephen Robbins
Stephen Robbins
Joeri van den Bergh
Marketing Communications
Marketing Communications: A European Perspective, 8th Edition, by De Pelsmacker, Geuens, Van den Bergh and Roose offers a comprehensive overview of the cornerstones, techniques and applications of marketing communications in a European context.
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Stephen Robbins
Timothy Judge
Essentials of Essentials of Organizational Behaviour, Global Edition + MyLab Management with Pearson eText (Package)
Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States.
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Stephen Robbins
Timothy Judge
Essentials of Organizational Behavior, Global Edition (Book)